New website aids brand alignment for gdmarchitects
When gdm architects approached Fabrick, they were an expanding business keen to showcase the depth of their project portfolio. Operating within a competitive market, they wanted a new website that would truly reflect the size of their business. They wanted a website that would better engage with users and give them the ability to visually communicate more elements of the business.
Fabrick’s website team designed and built a website that placed the focus on gdm architects’ portfolio and the visual nature of what they do. As they regularly compete for large-scale projects, it was important to clearly illustrate their skills, expertise and experience.
Fabrick advised on the structure and user journey of the website, ensuring that users could easily identify and locate the information needed to make a decision.
Strong imagery was used throughout to help add impact and the website was built with a user-friendly Content Management System, thus allowing future content changes to be made by gdm architects.
1 A responsive and user-friendly website. Click here to see the website for yourself.
2 The new website helped align their brand with larger architectural practices as it better reflected the size of the business and its portfolio projects.
3 Increased visitor engagement
4 New business opportunities secured.
5 New website supported future recruitment
6 Better informed visitors