Media Planning & Buying
As a specialist construction and property media planning and buyer agency, Fabrick can get your brand in front of your targeted audiences. We know the media channels that work, we know the media channels that will effectively reach your particular audiences, we know how to get you a great deal, and we know how to create and deliver a media planning strategy that will meet your construction marketing objectives, maximise your ROI and positively impact your bottom line.
A thorough understanding
During the planning stage, Fabrick’s PR and media team take the time to gain a thorough understanding of your business and brand. Through their extensive industry knowledge, they know what your target audiences want and how best to reach and engage with them. Only then do we look to execute the strategy through media buying.
We approach each campaign with the simple philosophy of ‘how would we spend the budget if it was ours’? With every campaign, we carefully consider the balance between the different media outlets – print, online, digital, outdoor – set against a clear understanding of client objectives and planned outcomes.
We also consider more engaging methods of utilising an advertising budget. This often includes ‘off page’ activities combining PR and content marketing, for example, to see the delivery of roundtable events and webinars.
Delivering exceptional value
Our experienced team has developed excellent, sustainable relationships with media organisations throughout the construction industry and this, combined with our significant buying power, allows Fabrick to deliver great value to our clients.
Contact Fabrick now to secure your brands’ prominent position within the media channels that will have your customers calling.
Brett Martin enjoy media planning & buying benefits
Brett Martin is a leader in the manufacture of plumbing and drainage, daylight systems and plastic sheets. The company has created an innovative alternative to cast iron rainwater systems – a plastic...Discover more
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